IVY Fragrance Opens Flagship Branch in Al Mouj Street Following Record-Breaking Mamun Financing

Muscat, Oman – IVY Fragrance, a premier lifestyle and e-commerce brand, is excited to announce the soft opening of its flagship store at Al Mouj. This major milestone, achieved through a record-breaking financing campaign on Mamun that secured funding in just 59 seconds, highlights the growing success of IVY. At the heart of this brand is its founder, Waheed Al Balushi, a dynamic entrepreneur, motivational speaker, and social media influencer with over 150,000 followers on Instagram. Through Mamun, Waheed took a unique approach by opening investment opportunities for his customers, fostering a deeper connection with his community.

The Story of IVY: Memories Captured in Scent

Launched in 2021 in Muscat, IVY was born from the belief that scents have the power to preserve memories. IVY offers fragrances that stay with you, crafted with distinctive, high-quality compositions. Today, IVY’s collection has expanded into a range of premium scents that exceed expectations, reflecting Waheed’s dedication to both quality and the experiences that fragrances create.

A Message from the Founder

Waheed, who began his journey as an influencer in 2013, has gained a dedicated following by sharing his personal and professional growth with his audience. Despite starting as a reserved individual, he built a platform based on travel, inspiration, and connection, making his channel one of the most recognized in Oman’s social media landscape. “We’re building more than just a brand—we’re building a community,” Waheed shared. “Through Mamun, we’ve created a way for our customers to not only experience our products but to share in our growth and success.”

Mamun’s collaboration with IVY Fragrance highlights the transformative impact of community-driven finance, empowering local brands and enhancing customer involvement. We invite the Mamun community to explore IVY’s flagship store at Al Mouj or visit IVY’s online store to experience this journey from customer to investor.